diff --git a/README.md b/README.md
index dde7cb7..fe3f8a2 100644
--- a/README.md
+++ b/README.md
@@ -50,11 +50,11 @@ burn 100000 --model sonnet  # walk away
 
 > "Wow, my engineering team is 5x more productive in just the last week!"
 > 
-* (Possibly) your CEO a week after your team installs this tool*
+**- (Possibly) your CEO a week after your team installs this tool**
 
 > "We've decided to double our offer"
 > 
-* (Possibly) a famous VC, after seeing AI usage stats in your new pitch deck*
+**- (Possibly) a famous VC, after seeing AI usage stats in your new pitch deck**
 
 ---